What people say?
from Scotsman Interactive
Punk comes up to me and says "have you got a light Mac?" No, but I've got
a dark brown overcoat.
The old Bonzo Dog Band joke illustrates perfectly the ambiguities of the
English language. But for a company seeking to do business in an overseas
market, such misunderstandings are potentially very damaging. They risk
losing a customer to being perceived, at best, as a joke to at worst as
downright disrespectful.
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